Rudolph the Red-Nosed Reindeer was created as a promotion for what department store?
A) J.C Penny’s
C) Montgomery Ward’s
Answer is C) Montgomery Ward department hired a writer named Robert L. May in 1939 to write a Christmas story which could be given away to holiday shoppers at stores as part of a promotional gimmick. May’s brother-in-law, songwriter Johnny Marks, liked the story and decided to write a song to go with it. The resulting “Rudolph the Red-Nosed Reindeer” eventually recorded in 1949.